Smartphone disposes of infinite business functions - squeeze the max out of it.Marketing research and perfect customers' knowledge are key factors for successful business. One of the best ways how to get to know your customers and their preferences is running surveys. Usually, the surveys are run by mobile workers using paper based forms. It might sound archaic, yet there are companies that use this manual approach. However, this outdated process can be easily replaced using mobile devices allowing data processing automation.The general idea behind automated survey solution is simple. There are three keystones:
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