"If you can’t measure something, you can’t understand it. If you can’t understand  it, you can’t control it. If you can’t control it, you can’t improve it." –  H.James Harrington
 
 Background
 
 In order to improve continuously we need to measure how our apps are  performing and how users are using our application. Only then will we be able to  improve the applications and prioritize the investment accordingly. 
 
 Why is App building so hard ?
  	- Need For Speed – Keep updating your app’s performance, latency,  	availability, reliability etc.
- Constant Evolution – With competition every competitor is adding new  	features to beat the competition.
- Continuous Delivery – Inthe Agile world, Apps release has become very fast.
Typical Lifecycle of an Application
 
 ![Lifecycle]()
 Development Phase
 
 With this lifecycle there are certain challenges and blockers, while  planning we need to understand what users are looking for rather than taking the  decision on the basis of your assumptions that it’s always good to have some real  time data.
 
 We need to have tools and processes where devs and service engineers can talk to  each other and both have no Idea what’s wrong with the Application. One of  the biggest challenges for an application to run smoothly is the blame game  played by the devs and the Operations engineer so the concept of DevOps comes  into the picture and setting up application insights or other tools is one of the  core responsibilities of the DevOps.
 
 During the time of release, we need a constant 360 degree view so that we can  quickly monitor and diagnose the application in any environment. People just  wait for the release but it’s good to have the instrumentation setup for the  development as well so that we are well prepared during the development phase  and on the dev environment rather than getting issues from the client and users  and then digging into the Insights.
 
 How Does Application Insight Work? 
![Application]()
 
 We need to add the SDK of AppInsights to our application with just a right  click -> Add AppInsight. 
 
Stage 1:
 
 Telemetry can be collected from Server, JavaScript’s, SDKs, Monitor tools  where the data is collected like CPU usage, memory usage, page response time  etc. 
 
 Stage 2:
 
 We get all the data from different Sources to the Azure Application Insight  account. Each Application Insight account has a unique Instrumentation Key which  is responsible to maintain the uniqueness of the application and App Insight  Account. 
 
 Stage 3:
 
 App Insight provides an inbuilt 360 degree overview of the data in the form  of analytics provided by Azure. The Platform provides you a chart to  understand the data and make some productive decisions on the basis of the  analytics.
 
 Summary
 
 It’s very important to understand the performance of the application and  identify the usage pattern to improve the application, and application insight  gives the 360 degree overview of the telemetry data. We will discuss about the  features of the Application Insights in future posts.